Driving a 40% lift in overall visibility.
Success Story
Bikano is a famous & top namkeen, bhujia namkeen, Aloo bhujia, Bikaneri bhujia, Snacks and Sweets brand in India.
MakeMyTrip Limited is an Indian online travel company, headquartered in Gurgaon. Founded in 2000, headquartered in Gurgaon. Founded in 2000, it operates an online travel-booking platform for travel services such as airline tickets, hotel reservations, holiday packages, and rail and bus tickets. MakeMyTrip Limited is an Indian online travel company, headquartered in Gurgaon. Founded in 2000, it operates an online travel-booking platform for travel services such as airline tickets, hotel reservations, holiday packages, and rail and bus tickets.
MakeMyTrip Limited is an Indian online travel company, headquartered in Gurgaon. Founded in
The
Challenges
How We Helped
Interest-based targeting and creative storytelling:
Resulting in 3x more engagement than their TV campaigns.
Digital brand presence:
Through consistent creatives, festival-led campaigns, and hyper-local targeting, increasing brand visibility by 70%.
Positioned Bikano as a modern FMCG brand while retaining its traditional trust
Leading to deeper audience connection across platforms.